Analytics Tools
59This is a shortlist of Analytics Tools. This list is manually curated and frequently updated by ex-Google engineer Fili.
800.com
Track marketing campaigns that drive results for your business with vanaity 800 numbers.
Adobe Analytics
Adobe Analytics is a paid alternative to Google Analytics' web analytics platform that tracks pageview, conversions and more.
Agency Analytics
Monitor and report on all of your clients' marketing campaigns in one place.
Amplitude
Get insights into what is and isn't working on every product release with a real-time platform.
Analytify
Analytify is a powerful WordPress plugin that gives you an in-depth view of your site visitors.
Answer The Client
Answer The Client uses your Google Analytics data to help simply demonstrate what traffic your coverage sent to a specific website.
Appsee
Appsee Appsee is a qualitative mobile app user analysis software. It provides an in-depth analysis of users' behavior.
AvidTrak
Multi-featured Software for Call Tracking, Recording & Analytics. Track your Online or Offline Ad Campaigns.
Callrail
Track attribution for phone calls and web forms.
CallTrackingMetrics
Track which of your campaigns are driving calls, texts, form fills, and conversions.
Calltracks
Track all sales channels including; offline, website visits and phone calls.
Chartbeat
Chartbeat analytics is a real-time performance analytics tool. Control the story, track a product launch, or exploit an opportunity as it happens.
Clicky
Clicky can see every visitor's real-time movement on your page.
Countly
Countly is an analytics platform to enhance customer journeys in web, desktop and mobile applications.
Flurry Analytics
Flurry Analytics is an app that measures and analyzes activity across your app portfolio to answer your hardest questions and optimize your app experience.
gauges
Gauges is a web-based data analytics platform that provides enterprises and organizations vital website data, from traffic stats to clickthrough rates and more in real-time.
Geckoboard
Geckoboard is a real-time dashboard that gives you instant access to your most important metrics.
Google 360 Analytics
The Google Analytics 360 Suite gathers data from across the many touchpoints of today’s complex customer journey. It then uses deep insights to help your enterprise measure and improve the impact of your marketing.
Google Analytics Debugger
A devtools extension to inspect Google Analytics tracking data. It prints useful information to the JavaScript console by enabling the debug version of the Google Analytics Javascript.
Google Analytics Referrer Spam Killer
When you link your Google Analytics to this free spam killer tool, it will add filters to your account that remove over 100 know spammy referrer websites from your list of referring domains. That way your GA data will be squeaky clean.
GoSquared
All-in-one platform for your business to acquire leads, build product, close deals and delight customers.
Grytics
Grytics is an analytics platform on Facebook groups.
HeatMap
Heatmap provides real time analytics to help chief editors and marketeers understand in seconds which are their best performing contents and which are less attractive to users.
Hitwise
Hitwise measures behavior to provide marketers with online insights to help them understand, track and grow.
Infinity
Track, analyse, and optimize your conversions.
James - Analytic/SEO Auditor
Debug web analytics tags, dataLayer, on-click events and SEO data.
Keyword Hero
The Keyword Hero shows you the exact keywords that drive customers to your site and their behavior based on those keywords directly in your Google Analytics dashboard
Kissmetrics
Move past session-based analytics like GA into advanced user-based insights.
Klipfolio
Klipfolio is a cloud-based business dashboard application tool that makes critical data accessible, visible, and transparent.
Leadfeeder
Leadfeeder shows you the companies visiting your website, how they found you and what they’re interested in.
Localytics
Localytics is an analytics platform for mobile and web apps.
Marchex
Find out which channels are driving calls to your business, so you can optimize your online marketing spend for offline conversions.
Matomo
Matomo is an application that tracks online visits to one or more websites and displays reports on these visits for analysis.
MediaHawk
Track calls from both online and offline advertising and easily integrate with CRMs, Google Analytics and AdWords.
NinjaCat
NinjaCat is a platform built specifically for digital agencies to manage their campaigns.
OWOX BI
Automatically combine your marketing data and build reports to measure what works best in your marketing.
Page Analytics
This Google Chrome extension highlights links on a page people click on, on any website you have Google Analytics access too.
PostReach
Simple, no account, actionable analytics for casinos and content marketers.
Price Checker
In the dynamic world of ever changing market, knowing your competition is crucial for commercial success.
Quill Engage
Quill Engage is a natural language reporting application that provides an easy way to extract valuable insights from your Google Analytics data.
Referral Ghost Spam Removal Tool
Is referral “ghost spam” messing up your Google Analytics data? Well this free tool quickly filters out spam bots by creating a segment in GA that ignores traffic from spammy websites.
ReportDash
Cross channel reporting tool and merge data from multiple data sources.
RepsonseTap
Track the campaigns, channels, and keywords that make your customers pick up the phone
Ruler
Ruler tracks each anonymous visitor to the website over multiple sessions, traffic source and keywords.
Segment
Segment is a single platform that collects, stores, and routes your user data to hundreds of tools with the flick of a switch.
Smartlook
Smartlook records users on websites and in iOS & Android apps.
StatCounter
StatCounter is a simple but powerful real-time web analytics service that helps you track, analyze and understand your visitors.
Subscriber Counter
YouTube Subscriber Counter (YTSC) tracks YouTube channel analytics.
Supermetrics
A reporting automation tool for PPC, SEO, social and web analytics.
Table Booster for Google Analytics
The Table Booster is a Chrome-Browser Extension that enhances the data-grid of Google Analytics by providing three visualisation types for every metric column
Tag Assistant
Tag Assistant helps to troubleshoot the installation of various Google tags including Google Analytics, Google Tag Manager and more.
Tag Manager
Google Tag Manager helps make tag management simple, easy and reliable with tag management solutions that allow small businesses to deploy website tags.
TapClicks
Tapclicks is a marketing analytics platform that provides an all-in-one tool for campaign analytics, management, and reporting.
UTM Builder
A UTM is a tool that allows you to track your web traffic in detail.
Visitor Analytics
Everything you need to understand website traffic, user behavior, customer needs & feedback.
Whatagraph
Whatagraph is a visual reporting tool for marketing analytics and social media reporting.
WhatConverts
Track and report calls, forms and chats.
Woopra
Woopra is a customer analytics platform that can help to better understand customers’ behavior.
Yandex Metrica
Yandex Metrica is an all-round web analytics that gives comprehensive understanding of your website's visitors and helps your business become successful.
Your tool listed here?
Do you know of a digital marketing tool currently not listed?